In our introduction last couple of weeks to achieving digital Transformation, we spoke about taking a strategic approach, and more pointedly, a vision-driven strategic approach.
Today I want to examine further, the question of the organization and how its future will be shaped. Digital Transformation will occur in two stages for already established businesses. The first stage is the optimization stage, generating high value through the customer journey. In this stage, the customer is attracted and retained through a design thinking process targeted to high customer satisfaction. Processes are digitized to extreme ends, or as far as possible, to ensure delivery of product and services at 99.97%.
In the optimization stage, processes are designed to point and click experiences in ordering, paying and delivery tracking to the doorstep. The optimization stage is really a digital process, utilizing cloud computing to recede the high cost and maintenance of systems in people, technology and processes.
This stage brings the organization to an inflection point, where the business can determine its level of digitized products and services, in technologies such as 3d Printing, Virtual Reality, Augmented Reality, AI and robotics as it looks to develop new competencies to fulfill market requirements.
The impact of optimization to digital processes will create high value bottom line experience in terms of cost reduction as well as value creation through customer loyalty, innovation and creativity. The downside will result in the loss of jobs in some departments such as traditional ICT, but new skills will be needed in graphics, coding and marketing.
Next we will look at digital Transformation in the context of entrepreneurism and new business.
A robot can print this house in about 8 hours!
Many organizations are straddled with the high cost of operations in all fundamentals, furiously seeking to minimize inefficiencies to increase margins. Linear growth business models employs expansionists strategies of M&A, multi-nationalistic location, and other socio-economic structures to achieve financial value for stakeholder and shareholders. For large organizations it’s relatively easy to achieve this, given their network of relationships and access to huge amount of resources. For the small entrepreneur, this model can be excruciating long and painful to achieve enough growth to expand. The question, then, for both large and small, is how to achieve growth and development that is fast, and sustainable.
In today’s hyper active researched, resourced, and robust knowledge-driven world, there are many views and opinions formed on the basis of studies by luminaries from high level, global strategic think tanks. The approaches and insights, though, all acknowledge a new global economic order capable and real, of disrupting traditional production and delivery of goods and services, far more efficient than previously achieved.
The accessing of this global economy, requires a carefully thoughtout approach to understand and comprehend this new economy and how it works.
A strategic approach, vision driven and structured to analyze properly the competitive nature of the organization, it’s environment, and all the competing forces influencing this environment, whilst also engaging in deep horizon scanning for new and emerging, disruptive technology.
The organization must engage in a britally honest self examination to unearth new directions capable of providing exponential growth, as opposed to linear growth. Strategic thinking, planning and execution is a must for capturing this growth and development. A vision driven strategic plan to provide a roadmap into the digital economy is needed.
Augmented Business Digital Consultants ltd, was formed specifically for growing and developing your organization in this new global order.
3D Printing, or additive manufacturing, is disrupting the traditional manufacturing market, where inefficiencies as result of high wastage in the subtractive process. This is just one powerful example of the vastly wide and varied scope of 3D Printing. As we have alluded to in this blog, eventually there will be 3D printers in any home who can afford it. Already portable 3D home printers are being created and marketed, reaching scale where everyone is a manufacture in the digital world. And already everyone can be a writer, reporter or content creators on social media!